Where did the idea
The book was developed in parallel to the "ideal course for sellers / leader ", designed by Gianfranco Conte to create innovation Iperclub SpA
The course lasted six months, the business experience and charisma have led the author to change hundreds of people, including area manager, staff managers, salespeople. They have first checked the possibility to put into practice, including the potential of the course and shared the idea of \u200b\u200bchange. They managed to change your habits and limiting acquired the method taught to the strategy of continuous improvement.
Who is
To all those who do not feel satisfied with themselves, to those who think they know everything e di non avere niente da imparare, a chi ritiene che la propria condizione e gli insuccessi siano da attribuire ad altri, a chi vuole mantenere vivo il bambino dentro ognuno di noi, che rappresenta curiosità, entusiasmo, creatività e amore.
È un testo chiaro, facile da leggere e stimolante. Non si tratta del solito saggio o manuale. Domanda dopo domanda, il libro vi darà tantissime risposte per scoprire voi stessi, migliorare il rapporto con gli altri, comunicare efficacemente, superare gli ostacoli, diventare leader.
È un libro per: venditori esperti che vivono un momento di routine; neovenditori che vogliono conoscere i segreti di quest’antico mestiere; manager che cercano soluzioni operative e vogliono ottimizzare the management of their team.
is a useful tool for those who perform work that requires, in addition to technical skills, interpersonal skills and above all, to motivate others to act. Why
"We are all salespeople?"
To rehabilitate the term "seller" and bring home to those who exercise the profession the value of "ethical seller" in the Third Millennium.
to stimulate the beginning of a journey of personal growth and improve communication with others, in order to obtain consent, approval and consideration.
In life as in the work we are all sometimes "vendors" sometimes "clients" but to stand out and succeed it is necessary to improve the relationship / interaction with people from whom we want to consent and approval.
The ability to convince others is called persuasion and, as you can imagine, it is essential to sell, though often the word "persuasion" were assigned negative meanings associated with manipulation, coercion and plagiarism. The best way to reach an agreement is the motivation, explaining why you need to take action according to the logic "I win, you win," the only way to get rewards both professionally and personally.
This book comes from an entrepreneurial and human intensive, during which I had successes and failures, known thousands of people actually saw positive and negative, confirming that sometimes we live and work in many instances the private life, motivated by fear. I also found myself, who can act with confidence when you are motivated by the pleasure of achieving goals and objectives.
knowledge, awareness, change, innovation, security and gratification are the stages of the route proposed in these pages, for having the courage to change the habits that limit our growth.
Gianfranco Conte
FROM equilibrium. ALWAYS IMPROVING. FOLLOW THE ROAD. Communicate effectively. Persuading WITHOUT HANDLE. BUILDING THE CUSTOMER. SELL BENEFITS. BECOME A LEADER. Train others. RESTART.
Contains: Tutorials - test - testing - summary tables - tables - figures - references. The author
Gianfranco Conte, 48, farmer, began his career as a young seller. Just 23 years on his own and founded his company advertising. At 28 he developed an innovative idea of \u200b\u200bmarketing for small and medium-sized companies, "Shopping the traffic light," which involves time in more than 30,000 companies in Italy and Spain. In his professional life dealing with sponsorship, advertising and promotional campaigns, PTO, collected points, sweepstakes, coupons, trade shows and conventions.
journalist, publishing enthusiast, invented the first periodic free press in Italy and is the author of the book "Making Special" published by Buffett (2004).
Thanks to a communication-oriented training, promotions and marketing, in 1994 the idea of \u200b\u200busing the product in tourism promotional campaigns and founded Iperclub holidays. He participated in various training experiences, which then elaborates by focusing on what really can be put into practice. More than just a method that allows him to become an expert in sales networks and corporate organization.
Information Training activities :
gianfrancoconte@iperclub.it
Card Book
"We are all salespeople"
Lupetti Editore
Pages: 237 Euro 15,00
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